Dr. Bob/Brain-Sells/Some Recent Articles & Press:

Articles

Strategic CommunicationStrategic Communication (Oct 07)
CreativityCreativity (Feb 09)
Is Social Media, Social?Is Social Media, Social? (May 09)
Changing Attitudes of DemographicsChanging Attitudes of Demographics (Sept 09)
IncivilityIncivility (Oct 09)
Luxury & FrugalityLuxury & Frugality (Oct 09)
Bob Dylan CMOBob Dylan CMO (Nov 09)
Limits of NeuroMarketingLimits of NeuroMarketing (Dec 09)
Consumer's Paradox of TimeConsumer’s Paradox of Time (Dec 09)
New Meaning of ValueNew Meaning of Value (Dec 09)
New ROINew ROI (Dec 09)
Imagining 'The Other'Imagining ‘The Other’ (Dec 09)
Public Diplomacy Public Diplomacy (Jan 10)
Dexigner Dexigner (Jan 10)
Dexigner Nostalgia (Jan 10)
PurchaseFunnelPurchaseFunnel (Jan 10)


Press

American CultureAmerican Culture (Sept 99)
PsychoAestheticsPsychoAesthetics (June 01)
Deprivation ExperimentDeprivation Experiment (Oct 04)
Metrics Are Not LifeMetrics Are Not Life (Mar 09)
Luxury Cars 1Luxury Cars 1 (Oct 09)
Luxury WatchesLuxury Watches (Nov 09)
NPR Black FridayNPR Black Friday (Nov 09)
Modeling the Consumer Modeling the Consumer (Nov 09)
Luxury Cars 2Luxury Cars 2 (Jan 10)

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